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Health Coaching Gains Favor Among Consumers, Insurers, & Employers


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Americans need help! 86 percent of the nation’s $2.7 trillion annual health care expenditures are for people with chronic and mental health conditions.

Health coaching programs for employees and plan members can reduce these exorbitant costs by improving lifestyles, eliminating bad habits, encouraging better nutrition and exercise, and managing chronic conditions.

Health and wellness coaching can be an important factor in the overall healthcare equation.

Here are some important health coach statistics to know:

Market value: Market data estimates the total US health coaching market was worth $6.14 billion in 2017, and is forecasted to grow to $7.85 billion by 2022, with 121,000 health coaches practicing.

Health coach salary: There are an estimated 109,000 US health coaches and health educators, with average yearly salaries/earnings of approximately $56,000. Their numbers have grown 8% per year from 2006 to 2017.

Weight loss coaching: Market data estimates that the market sub-segment for weight loss coaching is worth at least $738 million and is forecasted to grow to approximately $1 billion by 2022.

Disease prevention programs: Insurance companies are hiring health coaches to deliver disease prevention programs for patients and at-risk communities, with special emphasis on diabetes and weight management, smoking cessation, and stress management.

Consumer interest in health coaches: 60 percent of Americans want health coaching, but 80 percent have never had it offered to them. With on-line health coaching services quickly emerging, more and more clients are reaping the benefits of health coaching no matter where they live.

Of course with training as a Functional Diagnostic Nutrition® Practitioner, you will have the skills and tools that separate you from other practitioners. This is why FDN health coaches never run out of potential clients, making them the most successful in the world of health and wellness.

And that’s it for this week’s Functional Diagnostic Nutrition® Vlog of the Week.

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