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Episode 264: The #1 Biz Tip While Going Through the FDN Course – Intro to FDN Series w/ Detective Ev

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Introduction

[00:00:00] Detective Ev: Well, hello my friends. Welcome back to another episode of the Health Detective Podcast by Functional Diagnostic Nutrition. My name is Evan Transue, aka, Detective Ev. I will be your host for today’s show with a biz tip.

We’re wrapping up our Intro series. I know there was a bit of a gap in this last time with Jennifer Woodward’s episode and myself, where we talked about our business workshop, but that was too big not to get out. And we’ve got another thing that we need to announce, but we’ll get to that in just a moment.

Anyway, if you haven’t registered for that yet, you got a little bit of time left. We’re doing that in just a few days here. It’s fdntraining.com/biz. There are a variety of interesting things happening that day, and I’ll give you as much of a hint about all those things as I can.

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One, it’s a $6 workshop. And anytime we charge for anything workshop-wise, although $6 seems incredibly small, we’re sitting there as a company thinking, how do we give $6,000 worth of value? Thankfully in business, that’s pretty straightforward, right? If we help you get a few clients in your health coaching business or FDN business, we were able to deliver on that goal of ours to give you a thousand x value for hopping on the workshop. That’s one of the main reasons you’d want to hop on this.

Even if you never plan on becoming an FDN practitioner, that’s not your thing, totally fine with us. We’re going to be giving you principles that have worked extremely well for a large amount of FDN practitioners. And honestly, it could translate almost, I would say, 90% perfectly to any health coaching business out there.

Biz Tip: Sweetening the Pot

This is not fluff, not theoretical stuff. It’s not one of those webinar video things, a 30,000-foot view. The person just tells you the problem but doesn’t actually give you any practical advice or things that you can go do to make a difference in what they promised to help you with, in this case business.

We’re going to give you stuff that you can take that day, walk away with it, and actually go apply it to make a better business for yourself and earn a higher income. Bring a notepad. Do whatever you’ve got to do to get some notes down. It’s fdntraining.com/biz. There will be a Live Q&A afterwards and, of course, a recording, there always is.

But the Q&A would be the main reason to hop on Live with us. Plus, it’s fun. It’s always cool when you’re on with a couple hundred people or whatever it might be with this one, getting to interact with the chat. It’s just a different experience. I definitely like it more as a host and a consumer.

With that said, the business tips are not the only thing that’s going to be going on that day. Obviously, we know that some of the people that attend this business workshop are going to be interested in the FDN course. We will be making good on our promise to give you business advice.

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You never need to take the FDN course to take the advice that we have and make a lot of money with it and help a lot of people with it. That’s true. However, again, we know that people on it are probably interested in the FDN course and what we’re doing, so that’s why we’re going to sweeten the pot a little bit.

Biz Tip: Being Transparent

If you guys don’t know, I recently became director of sales at FDN, and I instantly wanted to start shaking some things up. I’m relatively young. It kind of sucks, I’m getting to the point where that’s getting less and less true. But as of right now, I’m only 27 and relative to a lot of corporate America, I’m doing pretty good on the youth side.

My point in mentioning that is my generation sees things a little differently. We don’t like being sold; we don’t like cheesy tactics. I don’t think anyone likes this stuff, but I’m saying we’re very aware of this. We want authenticity, people to be straightforward with us, people to be direct. Actually, we don’t believe that sales is a bad thing. But we believe that if you don’t tell us that you’re trying to sell us something and then you do that, that is a bad thing.

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And FDN has never really been that way, which is great, but I wanted to take the transparency to the next level. I want to be as direct as possible so everyone can understand what’s happening so that we can get the right people consuming the right content.

Again, the business workshop, the $6 workshop, fdntraining.com/biz is something that you can watch and apply directly to your business. Technically, you could apply a lot of the stuff even to a non-health coaching business, although you’d be getting a lot less value to be fair if it’s not a health coaching type of thing. But, at the end, we are going to offer a discount on the FDN course. We are also going to remind you that the FDN Business School is going to go up $500 on September 1st.

Biz Tip: A Solid Guarantee

We’ve had to raise the price on it. The amount of content that’s got added in and the feedback that we were getting is a hundred percent of respondents to our survey in business school saying that it was worth multiple thousands of dollars and none of them paid that. So, we figured it’s time to raise the price.

But we’re also going to do something really interesting, and this is something that has never been done before, ever in 14 years of FDN being a course. We think it’s going to work out just fine. And we have it set up in such a way that we can support this now.

Basically, in addition to the discount, in addition to the last opportunity to get into FDN and the Business School before the business school goes up by $500, I’ll put it this way, the overall discount when you account for the Business School thing is going to be over a thousand dollars. Just, I’ll put that out there right now.

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In addition, we’re going to be announcing an offer that will be permanent at FDN to be clear. Let’s just say this, it is something that if you have ever been interested in the FDN course and know that you could pay for it, but your only hesitation was, can I actually go be a practitioner? Can I actually earn income with this? I’m trying to beat around the bush because I don’t want to give it all away. But let’s just say this, we’re basically going to guarantee it. We are going to guarantee that you get a return on your investment that matches what you paid for the course, or we will help you until you do. That’s the guarantee.

Biz Tip: Better Than a Refund

And the reason that we’re not going to do a guarantee of giving a refund is because, one, I mean, that would be ridiculous because you never know if someone’s actually doing the stuff that they said that they’re going to do, and they could just get a free course. But number two, people don’t want a refund if they went through the course. They want to have a successful FDN business, right? That’s the whole point.

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Better than a refund is showing you a way to make all the money back and then some by actually helping people with what you learned. So, I pitched this to the team, and they were extremely receptive of it. But I think that’s the kind of stuff my generation likes.

And again, this is one of those things, any generation likes this. Who wouldn’t want a guarantee like that? But my generation thinks about it in such a way that if you don’t have these things, we’re really hesitant. We’re really skeptical of what’s going on.

So, I said to the team, we know how well this works. We know that people are making six figures with FDN. Guarantee them that they’re going to get the tuition back if they do what we say they need to do. And they were totally, again, receptive to this.

I kind of just gave away all of it, basically, but there’s still a little more to it, so it’s worth hopping on Live. fdntraining.com/biz is the place to go. Now, today obviously is supposed to be an Intro to FDN series, but what I just mentioned is all relevant to this part of the Intro series.

Biz Tip: Letting us Show You

Because as you could tell by the title, it was an intro to the business side. How do you set yourself up for success to go do this as work while you’re going through the FDN course? And does this really have any place in an Intro series? Well, I guess you could debate that, but I think so.

I think the vast majority of the people that come through FDN do have aspirations to go do this as a career. They just might not know how. And the small percentage that say they don’t have aspirations to do this, I think unfortunately, the limiting beliefs that they have around this kind of work are so strong that they can’t even consciously acknowledge that they would love to do stuff like this. So, the majority know and maybe just are a little nervous.

But then there’s a fraction that I think don’t even realize they would love to do this because they’re so scared. It’s unconventional to them. And grant you as the world continues to move online, I think this stuff’s being more and more accepted.

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If you go back eight years ago, ten years ago, FDN was already working online. We were already teaching practitioners how to work with clients all over the world, in the country, the United States that is, and have success. To people back then, eight, ten years ago, that was a new concept that seemed like maybe works for some people, but how could that work for me. If it’s not obvious that it can work for anyone by now, well, again, let us show you how it works in the Business Workshop. Outside of that, I can also set you up for some success today.

Biz Tip: Anyone Can Do It

So, here’s a couple things you need to know. There are people in FDN as practitioners that make full-time incomes doing this. Also, there are many people that make over six figures doing this. And although it is much less than a handful of people, it’s a very small amount, there are even a few that make seven figures doing an FDN business.

Now, how the heck can that be possible? How is it that some people could go through an online course and never make a dang dollar, and then others can take the exact same system and make six figures, let alone seven figures? How could that be?

Well, we could spend an eternity doing a podcast just talking about the business side: marketing, sales, every little thing that comes up with that. Because similar to the health space, believe it or not, business is ever evolving. There are certain health principles that remain true. Those are things that we teach in FDN. And there are certain business principles that remain true, but there’s new technologies.

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There are new studies, believe it or not. You can actually study certain things in business if you didn’t know, see that people respond a certain way if you do X, Y, Z thing versus A, B, C thing. The bottom line is business is a skill, business is something that can be learned. Your results might vary from someone else’s. But if you do certain things, the idea that you’re not going to be able to win in a way that’s meaningful to you and actually gets you excited, that’s just ridiculous. You absolutely can do this. A hundred percent of people can do this in a way that’s actually meaningful to them and makes them a decent income.

Biz Tip: You and Your Product/Service

Are you going to be a seven-figure superstar? I don’t know. There are many things that go into that, I suppose, even in addition to the business stuff. Maybe there are additional talents, additional gifts that the person might have. But I will die on the hill saying that you should absolutely be able to replace any normal or even above average job doing FDN, applying certain principles.

So, today is an Intro though, right? We’re not going to get into all the crazy things that you can get into in business. That’s for the business school; that’s for the business workshop. But in today’s Intro, here are just some things that can set you up for success.

While you are going through the FDN course, what you need to start doing is showing off your knowledge to people, your newfound knowledge to people. And what that looks like is going online; maybe it is social media, writing a blog, at the family party, or a local talk. Some aren’t even online, right? Maybe it’s doing something on YouTube. You have to let people know that you exist.

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I know this is a wild concept I’m getting into here. But to do business, people have to know that you exist. Crazy, right? Absolutely insane how that works. But people have to know what you do. And when you start to offer a service or sell a product, you need to start having people associate you with that thing.

The reason that you want them to associate you with that thing is because the way to do business is you create a product or service that solves something. It solves a problem. And sometimes that problem is seemingly minor, but every good product or service solves a problem.

Biz Tip: Solving a Problem

You might be thinking, well, Ev, what about like a fiction writer? They don’t solve a problem. Yes, they do. They solve boredom. They give you entertainment. That’s something that human beings want. This isn’t a life-or-death problem; I’m not saying that. You don’t need to be entertained to have a healthy life, but it does solve a problem.

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When you have a gym that you open, you solve a variety of problems, I guess you could say community and stuff like that. But the main problem that you solve, obviously, is that someone will buy very expensive equipment for you, maintain it for you, and replace it for you for a low monthly fee instead of you having to buy the stuff. They’ll also house it for you in a sense, right? They’ll have it at that gym rather than you having to bring the squat rack home.

And maybe you use the elliptical or maybe you play basketball there. That’s not very practical for you to have at your house most of the time. And again, it’s expensive. If you wanted to buy a good squat rack with all the weights, the elliptical, whatever, you might spend a few thousand dollars versus you can go to a gym and maybe spend 50 bucks a month.

Eventually, if you go to the gym for many, many years as an adult, will the gym eventually win? I mean, yes, probably. But that’s the thing. In the meantime, they’re getting a nice monthly payment that seems okay to you. Because you’re like, well, this $50 a month is better than spending three grand upfront.

Biz Tip: All Businesses Solve a Problem

But if I live in the same area for 10 years and I go to the gym every single month, well now I’ve spent what, probably like $6,000 to $7,000 or $8,000 in that time period. Then realistically speaking, it can be a lot more than that.

We have a local YMCA here that’s extremely popular. It’s a very well-built and well-maintained one. And I moved back to the local town, so I started going there again. I very quickly left because I realized it was the high school reunion I never asked for. But I couldn’t believe that 10 years later, some of the same kids I was going there with at like 15, 16 years old are still going to the same gym.

Imagine how many families have been paying for memberships and going there for 10, 20, or even 30 years. Some people have really been going there that long. So, that solves a problem, a huge problem, right?

A restaurant solves a problem of you having to cook your own food. FDN, we help solve your health issues. We help you help others solve their health issues as well. And then you take the business school side, we help you take a very tough skill to learn, which is business, and we can condense it into something small so that you don’t have to go do all the research.

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I could be a clothing store and solve the problem of you not having to build and stitch together your own clothing to wear. You get the point. And maybe you haven’t thought about it like that before. All business is solving a problem. Every single business is solving a problem, otherwise, it’s not going to stay in business very long, I promise you that.

Biz Tip: The Ring Doorbell

The biggest businesses in the world either solve a massive problem or solve a problem that’s maybe moderate for a lot of people. And the biggest of the biggest solve a massive problem for a large amount of people.

Take the Ring Doorbell, for example. That guy pitched it on Shark Tank in the United States, and actually got rejected. I think some were interested, but maybe he didn’t take the offer. Really, I can’t remember exactly. Nonetheless, they didn’t make a deal on Shark Tank. He ended up selling the business for I think a billion dollars. He’s a billionaire now, which is nuts.

But what did that actually do? It was one of the first things in home security that allowed you to easily look at what was going on instead of having to install a video camera in the corner, set up something super complex that most people might not want to do.

You could go to the store, or I guess you could go on Amazon or whatever it was sold on, and still sold on, buy something, easily put it on your door. The video goes onto the phone, there’s a whole cloud with it. And now you actually can hear a lot of notifications on people’s phones. If you’re in like a store, some people will leave the notification on, and you can hear that sound that comes when something or someone passes their Ring video camera. It is hilarious.

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My mom checks this thing all the time. She has one at her house now. People can see what’s going on with packages. You can see if someone was trying to intrude in your house. I always make a joke with my friends that our childhood would’ve been absolutely ruined.

Biz Tip: Sharing Your FDN Journey

Full transparency, you guys know I’ve made a lot of mistakes in my life. This is probably, admittedly, some of the less profound mistakes I made. We were avid Dingdong Ditchers, absolute menaces. Our childhood would’ve been ruined because the neighborhood we dingdong ditched in every other dang house has a camera now. They all have the Ring or something similar. It would’ve absolutely ruined our childhood.

So, you have someone like that that solved a pretty serious problem – home security for the masses. Everyone in a perfect world would want home security. There’s a billion-dollar company. This is how you need to think about business, anytime you have a business.

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But specifically, for FDN, let’s talk about how this can be applied here. You want to be sharing your FDN journey online or with people that you know, without selling anything, mind you. I don’t think I mentioned that in the beginning. You want to be mentioning it at first without selling anything, without offering anything. And frankly, I guess if you haven’t done the course yet, you might not even have anything to sell.

But the reason you want to do that is because you want people to start associating you (You’re the service, in this case.) as the solution to their problem. You want people to start associating you as the solution to their problem.

If someone is talking to their family member at a holiday party or at a birthday party and someone comes up, you know you’re catching up with everyone. And they say, ah, dang, man. Yeah, I had this weird stuff going on. I recently got diagnosed with, let’s say, some autoimmune disease or some gut issue or some skin issue. I haven’t been able to figure it out.

Biz Tip: Known as the Solution

What you want is for the person to receive that message. Let’s say I’m at my family party and Susie comes up to me. Aunt Susie comes up and says she just got diagnosed with Hashimoto’s thyroiditis. Instantly, I think of FDNs who work in that space. I know multiple FDNs right away who work specifically with people who have Hashimoto’s. They love to specialize in that. Not because FDN treats any one thing specifically, but because it’s just useful to have a business niche.

What do I say then? We’ve all had conversations like this, right? Think about this. You say, oh, you gotta talk to my friend Ryan. Man, he is fantastic with this. He helps people all the time. You gotta call him right away. I can give you his contact information.

Haven’t you done this before? Have you ever been at a party where they’re talking about, oh my gosh, my landscaper never shows up? And you say, oh, you gotta call X, Y, Z. Man, we just had the craziest leak in the house; We have no idea what to do. Oh, you gotta call this person. We do this all the time.

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You need to start being the person that is associated with solving a certain problem. For the longest time, you might’ve been an employee. Nothing wrong with that. But no one’s really maybe associating you with any one thing. You’re working your job, doing your thing, and that’s fine. But no one necessarily looks at your job as you. In business, you kind of want those integrated together. You want to be the person that’s known as the solution to a certain problem.

Biz Tip: Referral-Based Clients

At my business, Bucks County Light Therapy and Functional Medicine Center, we do a lot of different things. And yes, a variety of people come in. But the one thing that we’re known for is skin issues, acne.

We just had someone the other day come in off a referral of someone who’s been in before. And this is where it gets really cool by the way. Because when people start associating you with a certain problem, the conversations become a lot easier.

This person got referred. Within one interaction with us of in person, and I say in person interaction because they did go back and forth with us on text a little bit. But the second that they came in, they’re interested in the membership.

They bought lab testing with us, which is not cheap, and bought a few very baseline generic supplement recommendations. Obviously, we wouldn’t normally recommend any supplements until we have the labs back, but there were some things that were pretty obvious for this person. So, in one time of meeting us, they spent just under a thousand dollars. That’s crazy, right? But that’s what happens when you’re known as the person that solves a problem.

This is literally what happened in that conversation. This poor woman, unfortunately, is dealing with a very severe case of eczema and she was talking to a friend about it. The friend said, oh, you gotta go to so-and-so, Bucks County Light Therapy.

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So, she sends them to us. Think about how warm of a lead this is. Her friend tells her, you gotta go here. So, now it’s like the friend is the one recommending it versus you just trying to randomly sell the person. They’re doing the marketing for you.

Biz Tip: Proclaiming Your Existence

Do you know how expensive marketing can be? You didn’t have to do any. That was just a person having a conversation. This is the biggest thing that you could do in your FDN business while you’re getting started. That’s why this is just the intro today.

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And I really want to nail this one point, really bring it home. I don’t want you worrying about anything else. Just worry about exposing what you’re going to be doing to as many people as possible. And you don’t want to do it in an obnoxious way. How do you avoid being obnoxious? You don’t push people to buy anything, give them information that can solve their problems.

If I’m on Facebook, you’re like, oh, maybe I only have 50 friends. Perfect. More than enough. You got over 50, you’re doing great. What I would be doing on Facebook or Instagram, Pinterest or YouTube, if you’re feeling confident, I would be going through the FDN course.

On average, it takes people 9.3 months to go through the course. I know that sounds very specific, but we track all this stuff. I would be going through every week. That’s a lot of weeks. What is that? Somewhere around, I don’t know, 40-something weeks, I believe. High thirties, maybe. Thirty-something weeks of giving value on social media without ever asking for anything.

I would go through my week of studying. Maybe you’re studying on average one and a half to two hours a day. Just take some extra notes on the side. Maybe have a whole separate notebook for it if it works for you, or a little notepad. And you’re trying to think of what would look really good on a social media post.

Biz Tip: Social Media Posts

What would you be excited to talk about; what would apply to a lot of people? Something that they don’t know that would be brand new for them to read or see. I would just jot that down. Okay, I got another one tomorrow, another one tomorrow, another one. Then at the end of the week, I would see, okay, one, can all this stuff be combined? If not, no problem.

What’s the best of this stuff then, the juiciest content that’s actually here? And then I would take that and create an interesting post about it. Not asking for a sale, or saying, hey, book a call, get on a wait list for me to sell you lab tests and other things when I’ve completed this course. Just giving value.

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Do that for 30-something weeks, which by the way some people actually have, and it works extremely well. If you did that for 30-something weeks, the better majority of a year, how many people do you think would start to, in your life, associate you as being a functional health person, a functional medicine person, someone that has unique answers to very common problems? Maybe it’s autoimmune, like I said, or skin issues or gut issues, whatever. Do you see how that works?

Then there’s two things that you can do with this strategy. Now, we’re getting a little bit ahead, but there’s two things that you can end up doing with the strategy. One is direct, one is indirect.

The direct one is after 30 weeks of providing nonstop value, never asking for a thing, let people know you’re about to graduate.

Biz Tip: The Direct Way of Offering Free Consults

You just let people know, hey, guess what guys? You know that I’ve been posting about this for almost the last year now. I’ve been super excited to learn about this holistic health stuff and I’m about to graduate. It means I can take clients, help people with this. I’m really interested in helping some people in our local area or some of my friends that I have online.

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Here’s the best part. I’m just looking for some testimonials starting off. So, if you’d like to work with me, this is what we can do. I don’t sell lab tests directly, they’re just tools that I use. So, if you pay for the labs, I won’t charge you anything for the consults. This is something though, that people are charging several thousand dollars for to work with people. I’m not going to charge you any of that. I’ll just charge you for the labs. You pay for that stuff, and I’ll be able to help you with some of the things that you’re dealing with.

I can only do about five to ten people. It’s going to be overwhelming otherwise to do that many people for free. So, if you want to get involved with this, shoot me a message, drop a comment, whatever it might be. Let’s go. Maybe you only get two people from that. Fantastic. That is totally worth it. You did a great job and now you’re going to get some testimonials.

That’s the direct one. You finally ask for something, for the free discovery call or for people to sign up. You might want to start with the discovery call. That would be a better way to do it.

Biz Tip: The Indirect Way of a Free Discovery Call

And a discovery call, for those that don’t know, is a free call, no obligations, no pushing. You just talk to the person and see if they are qualified in terms of you being able to help them. We actually guide you through how to run a discovery call in FDN. That’s not even just in Business School. That’s actually in the main FDN course, just so you know.

Then if I deemed I could help them, cool, let’s get it rolling. Let’s get some labs done. And then the tradeoff is they will be a testimonial for you. That’s the direct way.

The indirect way that this is going to help your business is now you are getting in people’s heads. And I don’t mean that in a bad way or a weird way. You’re known as this person that helps individuals by you continuously sharing this stuff and letting people know about the problems that you can solve, especially when you’re talking about health issues.

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Do you know how common health issues are? Obviously, you know that doesn’t make them normal, but they’re extremely common. If I just do posts about severe cystic acne, I am going to get clients from that eventually. Because people are going to realize, hey, someone I care about, or love has cystic acne. This person always talks about it. Hey, you should talk to so-and-so. This is normal.

You guys already know this is how business works. But you might not have ever thought about it like this before because maybe you haven’t had your business hat on. This is not rocket science. You don’t need to reinvent the wheel, some special, crazy software to make all this work.

Biz Tip: A Small Review

Reed Davis always jokes. He says this to the staff all the time about how he did FDN with a fax machine and a pager. And quite frankly, he could have done it with even less than that. You do not need all this fancy stuff to make it work. There’s a very good way to use that fancy stuff and we teach you that kind of thing in Business School. But you can do this with much less than that. It’s how any business would work.

One, people need to know that you exist. Shocker. They need to know that you actually exist. You do this by, drum roll please, sharing information, letting people know what’s going on. And of course, marketing and advertising is great, but just sharing information is one of the advantages of today’s world.

You actually really couldn’t do this 40, 50 years ago. You would’ve had to do some more direct marketing or ad campaigns or be in local groups. Now you can just go on social media and constantly and talk to hundreds of people at any given time. If you really get a following, you can talk to thousands for free and share information. Let people associate you with that. So, that’s number one.

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Number two, you’re going to need to have some confidence at a certain point, maybe 30 weeks in, roughly speaking. Say, hey, I’d love to help you, person reading this or listening to this. Would you like to have a conversation with me? It’s a free discovery call. No worries. I’ll leave you with some tips no matter what outside of the call. Just come on, let’s talk, see what we can do. That’s it. Not rocket science. Nothing crazy, or unheard of. Just go do those things.

Biz Tip: Getting Ahead

I wanted to take a few different routes with this Intro episode today. Of course, you know me if you listen to any of my other episodes, I like to have a list of different things and just give you a ton of action steps to do normally. But today I figured less is more.

If this is the only thing I give you to do, then it’s on you. You have to make the decision as to whether or not you’re going to do it. And it’s very obvious whether or not you did because there’s only one thing to do. Share information. It could start with social media, no matter how many people that you have on it, it could start with a blog.

If you don’t have social media, you could, I know, very scary, get on YouTube. Record videos until you like them, and then put it online. But you gotta let people know that you exist. I hope this helps.

And for those of you that actually do it, you’re going to see early success in your business. For those that don’t do it, you will be finishing up the course and then realizing the exact things that I told you today. You’re going to just have to start doing that at that point. Except you’re going to be 30-something weeks behind the person who is willing to start today.

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So, would you like to be 30 weeks behind? Or would you like to be way ahead of it so that when you graduate you could actually start living out your goal faster, which is probably to do this as a career, part-time income, or a replace of income for a job you don’t like?

Biz Tip: A Good Life

I wouldn’t want to be 30 weeks behind on that. That’s a lot of your life, man. There are only so many 30-week periods in life. I don’t want to be wasting that. The choice is yours.

Of course, if you want more in-depth business advice, if you’re loving this episode in particular, and you really like the business stuff, come join us on the business workshop. fdntraining.com/biz. This is going to be amazing.

I’ll be hosting it with a woman named Jennifer Woodward. She is just a firecracker, man, the exact type of person you’d want to learn from because she’s so relatable. So, she came from an employee mindset, she was a pharmaceutical person. And then she came over to our side in functional medicine, had to learn all the ins and outs of entrepreneurship, didn’t know anything like that, and now has a multi six figure FDN business where she helps a ton of people. They’re happy to pay her and they refer people to her.

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That is a really, really, really good way to live your life where you can make excellent money. People are happy to pay you because of the service that you’re providing them. And in fact, they love it so much that they’re willing to tell other people about it. What a great way to live your life. We all gotta work. I think that’s a dang good way to do it. fdntraining.com/biz.

And then finally, I think I really teased this in the beginning and then I never even shared it. I’m so sorry. I hope you listened to the entire thing. I’ll mention it in the next episode as well. We are doing Live FDN podcasts for the first time ever.

Biz Tip: Live Podcasts

If you are a regular audio listener, there’s no punishment there. We’re not going to take that away from you. You’re just basically going to have a week delay from when the Live podcast was done to when it’s submitted to the audio version. No big deal there. I mean, you would never really know the difference.

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But if you want to start catching Live versions of these podcasts, asking us questions, or asking the guest questions, we are going to allow for that at the end of each show. Make sure you are following us on one or all of the following platforms. We are going to be streaming on YouTube and LinkedIn, believe it or not. And we’re going to be streaming on our Facebook page as well.

There actually might even be some more stuff than that, but those are the three I know of for now. I’ll make sure that those are in the show notes, so you know where to subscribe to us or follow us depending on what the platform is. But how fun is that? Live podcasts.

And then if you do miss them, they will be on the audio version a week later. So, you can either come see us on video and interact with us or wait a week and they will be out on audio. Kind of the best of both worlds.

I am looking forward to getting back to the interview side of things. The next podcast that you listen to on this audio version is actually going to be our first Live interview just repurposed for the audio.

Conclusion

That will be inherently obvious with what I say on that show. I’ll be like, Hey, it’s our first Live podcast. Hope you didn’t miss it, and all that good stuff. I will talk to you guys then.

Thank you for working with me during our Intro to FDN series. I’m amazed again by how many people stuck around with us. It’s been really fun to be able to do this. Now I have very short and sweet, this wasn’t so short, but sweet, they’re definitely sweet and concise episodes, that I can use in the future for someone just getting exposed to FDN. Then we can stick to the interviews and higher-level content on this show. Talk to you guys soon.

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You can always visit us at functionaldiagnosticnutrition.com, on YouTube @FDNtraining, or on Instagram @fdntraining.

For more informational and functional health-oriented podcasts like this one, go to functionaldiagnosticnutrition.com/health-detective-podcast/.

To learn more about us, go to functionaldiagnosticnutrition.com/about-fdn-functional-testing/.

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